Toppersnotes is an ed-tech startup building learning solutions to solve the mass problem of affordability in the education industry. It provides students with a curated set of books compiled by toppers at an affordable price. It is currently serving students in exams like IAS, IES, GATE, SSC, NEET, JEE, CBSE Board & state-level job exams.
Let us know about Toppersnotes a bit more
Founder and Co-founders of the company
The company was founded by 3 experienced persons in 2016.
- Ayush Agrawal CEO & Founder – Ayush hails from Jhalawar, a tier 4 city in India. His parents run a Hindi medium school (K12), and he is an engineer. Having lived in Kota, he has seen the coaching and test prep industry very closely. Ayush is known as the marketing genius of the team, as he brings valuable marketing skills to Toppersnotes.
- Devendra Dhaka Co-Founder – Devendra hails from a small village near the Jhunjhunu district. He has closely observed test prep across age groups within his own family. Devendra has had a research interest, leading him to join NEC Japan as an AI/ML researcher. He worked there on behavior analytics. He is known as the rural ML guy of our team as he brings strong technical expertise to Toppersnotes.
- Arpit Bansal Co-Founder – Arpit hails from a small town (tier 5) near Bhopal. He moved to Kota to pursue his dream of becoming an IITian. He has a fair understanding of the test prep market as his friends and family members have appeared for various competitive exams to build their careers. Arpit has been closely associated with the education industry since his college days. He had done an educational content startup during college.
The idea of the company
The main idea of the business is to help students in tier 3 or below markets to learn effectively with affordable and quality content. The driving force behind the idea was our first-hand experience with short-form content (notes) and our zeal to bridge this gap in tier 3 and below markets. Along with making a potential positive impact by helping as many students as possible.
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What motivated you to bring your startup to reality?
All the founders hail from tier 4 or below townships. We have had first-hand experiences with students who give up on their dreams because they couldn’t afford to move to big cities for good coaching. Our vision is to help and support the dreams of such students by making quality education affordable and accessible. We hope no child has to face the pain of giving up on dreams, ever again.
Plan of the company (5 years)
In the next five years, we plan to develop and launch online content for 400+ exams, offline mentorship, and access to our services for 50+ exams. We aim to become a leading player in the education industry by providing job-oriented skill development and establishing coaching tie-ups & test series centers.
What line of products and services your company offers?
Products and Services
We at Toppersnotes offer a wide range of products and services that cater to the needs of every student preparing for competitive exams. We provide the following products and services.
- Books package for 200+ exams (including test series and vernacular content in 5+ languages)
- PYQ books (including video solutions, one-to-one mentorship, and practice questions)
- App for current affairs preparation
Achievements and Accomplishments
- Our app has 380k+ installs with 1.2 lakh+ Paid users (80% of users belong to tier 3 cities or below), 6 million question attempts 6k+ DAU,50k+ MAU 200+ exams, and is available in 5+ languages.
- We have 1M+ website visits and 500k+ followers on social media.
- We successfully raised 5.28cr in Nov’21.
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Advice for Future Entrepreneurs
Ayush Agrawal, the founder of Toppersnotes said
For a successful startup, future generations must first identify and understand the size of the problem and the potential customer base. It would help them determine the market demand for their solution. Next, they should develop a unique, viable, cost-effective solution that could gain market traction. They must focus on profitability, efficiency, and effectiveness. If the cost is low, future entrepreneurs may bootstrap. But if the cost is high, they may need investment. Finally, they must make smart choices and plan effectively to ensure success.
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